01
Eva Longoria
Longoria combines founding her own brands (Casa Del Sol tequila) with investor-advisor roles in Latino- and Latina-led consumer businesses.
Who backs it
Siete Foods
Joined the Mexican-American food brand as investor and strategic advisor (2024) as it neared $500M in retail sales; PepsiCo agreed to acquire Siete for $1.2 billion later that year.
1 profiled backer
The backers
Who invested in Siete Foods
What the record doesn't say
Read this with the gaps in mind.
This page lists the celebrity backers of Siete Foods that we have been able to source, not its full cap table. Institutional investors, founders and private angels are outside what this site covers, and terms are rarely disclosed on either side.
Frequently asked questions
Which celebrities have invested in Siete Foods?
Eva Longoria is the profiled backer of Siete Foods on this site. Each entry links to the reporting it comes from. Other investors — funds, founders and angels who are not public figures — are not covered here.
How much did they invest in Siete Foods?
Cheque sizes are almost never disclosed. Where a round size, stake or valuation has been reported we cite it above; where it has not, we say so rather than estimate.